TIME

TYPE

Summer 2023

Website Redesign

Craigslist Redesign

PROJECT

Craigslist is a website that people can use to buy and sell, hire, create posts, and more. In order to revamp the original cluttered and unorganized design, I redesigned a task flow for users with a focus on improving usability.

DESCRIPTION

Mockups from customscene and aleksandr_samochernyi on Freepik

Overview

Final

Design

01.

Project Overview

Craigslist’s current design does not offer the best user experience possible.

The design is cluttered, confusing and overwhelming. There is a lack of hierarchy and the information architecture is excessive. My goal was to create a better user experience.

/ User Testing

User one:

-Had trouble finding where the category they were looking for was on

-Didn’t like the cluttered design

-Didn’t apply filters

User two:

-Had trouble putting in the location they wanted to search for

-Had trouble sorting through all the filters

-Didn’t apply filters

My Analysis:

-Craigslist needs more exit buttons to get back to a user’s previous state

-The way to complete actions needs to be simplified for easier understandability

-There could be a use of existing paradigms in UI to make completing tasks easier (ex. using a trash to delete instead of hide listings as it currently does)

/ Benchmarking

Insights:

-Categories can be organized in the top header of the website with drop downs for each category

-Location should be easy to find and select, inclusion of location in top bar

-Ease of differentiating For Sale and Selling listings is important

-Ease of saving listings and setting alerts for searches can be helpful

Overview

Final

Design

02.

Design

Overview

Final

Design

03.

Final

/ Final Prototype

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